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Principal and Director Norman So is recognised as one of Strathfield’s top performing Real Estate Agents and is ranked the suburb’s number one selling agent (2015 and 2016), as well as the number one recommended agent. With a background in corporate banking and home loan approvals, he has over 17 year’s sales experience. In that time he has become renowned for his exceptional negotiating talent and has built an enviable track record for extraordinary achievement in real estate sales in Sydney’s Inner West.
Clients continually give very high appraisals for his achievements as a Real Estate Agent, and with his experience and passion for the industry he is able to ensure both parties to the transaction are served above and beyond their expectations. In fact, Norman has an established reputation as the most experienced and trusted sales agent in Strathfield and enjoys a constant flow of referrals and repeat business from loyal customers.
As part of the dynamic team at Belle Property Strathfield, Norman is proud that the agency is a market leader when it comes to marketing, premium branding and customer care. He knows his specialist area well and understands the community feel that makes real estate in this part of Sydney so attractive to buyers.
Norman's experience and capability really stood out which gave me the confidence to leave the sale in his hands. He was always available to answer any questions and made the whole process very simple from start to finish. Norman did a great job in generating interest and ultimately delivered a great result on auction day.
Norm is very professional and knows the market very well. Norm suggested that we would be better off going to auction. He took charge and organised everything while providing us with running updates of what he was doing and how the enquiries were going. He provided weekly email reports with all the statistics for the online enquiries. The auction was well patronised and went off without a hitch. We received a record breaking price for our apartment and are very pleased with the result. I can thoroughly recommend Norman and Belle Property and will be using them again when I buy another property.
This was my second time using Norman So to sell a property of mine and he did not disappoint either time. He is professional, polite and knows exactly what he is doing! He has a perfect understanding of the market and always looks after his clients. With each property sale he has delivered what he promised and has gone above and beyond to secure the deal. By far the best agent I have ever delt with and will 100% be using him for future sales. Thanks Norman for another great result!
We had the pleasure of working with Norman on the sale of our Apartment at Homebush West. We chose him because of how genuine he seemed and we were not disappointed. Friendly, professional, on the ball and always in touch to give updates and information on the progress of the sale.
Not only was he a pleasure to deal with but he helped us beat the complex record and got us a price we were very happy with. We could not recommend him highly enough.
Thanks again Norman!
Norman knows the Strathfield/Homebush area very well. We discussed how best to sell my property and the listing for my apartment looked amazing. During the selling process, he kept me informed via different media, depending on my availability. He strives for high quality service and puts in the effort to achieve results. Extremely happy!
It was a great opportunity to be with him selling my property. Reliable, polite, kind, hard working, quick, positive and many nice words can describe him. Would suggest him to everyone who looks for agent.
Norman recently sold our property in Burwood. We were very happy with his services. He made an honest appraisal and worked very hard to achieve the best possible price on our behalf. If I had another property for sale, I would use his services again without any hesitation.
In an industry where agents promise the world and deliver little, Norman So stands out. He delivers the best service combined with honesty and integrity. Norman has in the last year sold two properties for me in Strathfield and has not meet my high expectations but rather has exceeded them. If buying or selling make sure Norman So of Belle Property is the person you deal with. There is a reason he is ranked as the No.1 agent in the area.
Moment I met Norman I knew I could trust him that he will do a proper and prompt job for me. More time pass our relationship grew more like even freind so after all I felt very comfortable and easy conversating with him and his team. Overall It was very satisfying that he worked hard and got good result for the sale.
Norman is an exceptional agent having represented us in the area of homebush. His local knowledge, combined with his tenacity and sales record secured us a desirable sale after only 3 open house inspections. He kept us up to date each week with potential buyers and pursued leads with professionalism. We are thankful for his assistance and would recommend him to anyone else.
I have known Norman for a decade now. He never cease to amaze me of his promptness , reliability, negotiation skills and professionalism. This is the second property he has sold for us. I would like to thank Norman So and Michael Ma for an outstanding job of selling my property in a week. I Highly recommend Belle Property Strathfield for all property buying, selling and leasing. All the very best!
Norman was professional, efficient & had an outstanding knowledge of the inner west market. Always prompt & courteous, I would recommend him to my family & friends.
Norman is passionate about getting the best result for the seller. He is professional, personable and friendly from the very start and all the way through to after the sale is complete. Great work on a record price for the building.
Me and my parter put our property on the market, we decided to go through norman so. He was very helpfull we had a quick sale very happy with the service, could not ask for a better service, he was very professional. I highly recommend norman and his colleagues. Thanks guys for all your help.
Very efficient Sell at the tip of the Market price Cannot ask for better.
I have used Norman for purchases and sales and he always delivers and exceeds my expectations! His advice is always on point but never over the top, I definitely highly recommend him for all things to do with property!
Norman is very approachable and had deep knowledge of the local area. We achieved excellent results and sold in a short amount of time. It was a pleasure working with Norman and I wouldn't hesitate in utilising his services again.
We engaged Norman So to list our family home above other local agents. The reasons for our decision were based on Norman's professionalism, credibility, amicable nature and his knowledge of the market within the local area. Norman and his team worked tirelessly to secure an extensive list of registered bidders for our auction, which in turn achieved a great result for us! Thank you Norman.
Norman provided excellent professional advice throughout the whole campaign. He constantly provided updates to reassure us and a realistic goal in accordance to the market value. Overal he achieved an outcome beyond our expectations and we would definitely work with Norman and his team again.
Norman is a fantastic agent and someone that my wife and I would strongly recommend to anyone seeking to sell their property in the Inner West area (particularly Strathfield, Homebush, Burwood). Norman left no stone unturned during our campaign and was always available to answer our questions in a highly professional manner. A few days prior to the auction we experienced some nerves, but Norman (and his partner Michael) were there to reassure us that all the right buttons had been pushed and we were set to meet our expectations on auction day. Well....results ultimately speak for themselves. A crowd of 80 people, 14 registered bidders, 6 highly active bidders = a reserve price smashed and a suspected suburb record for 2 bed (1 bath, 1 car) unit in Homebush! In my opinion, you would have to be crazy to not strongly consider Norman So for your next property sale.
Norman is an excellent agent. He has sold two houses on my behalf and in both instances he exceeded my expectations for the selling price. Norman communicated frequently with potential buyers to address any of their concerns. He kept me up to date regarding all aspects of the sale. He has a polite manner and presents well. I am very confident in recommending him as an agent.
Nornan on behalf of all my family a big thank you. Job well done. Hope all your sales go as smooth as ours did.
The duo of Norman So and Michael Ma made an enormous difference in the result achieved when selling my property - over $300K above market expectations! Key to this was their knowledge of the Inner-West area, extensive client database and superb negotiation skills. I will be recommending Michael, Norman and their team to friends and family in future.
I earn a decent salary from work (I'm in the top tax bracket). Choosing the right agent took a few days of effort, but i probably earned more in that few days then i did working for the last couple our years. Choosing Norman positioned the property to achieve a record breaking price. - Communication: Honest, addressed my concerns, precise and informative. - Sales strategy: Spot on, adapted to market conditions. Made the right recommendation to not receive early offers. -Marketing: Market leading photos were spectacular and brochures make some other agents look unprofessional. Generated massive interest. 20+ contacts issued. - Negotiations / client relations: Treats prospective buyers with respect and is not pushy. Arranged for countless private viewings whenever requested by buyers. - Passion: Norman was genuinely fussy about showing the property in its best light to maximise presentation. - Auction Day: More agents on the ground than other agencies offer. Diverse cultural backgrounds of agents to match clients culture & language. I highly recommend Norman and his team. We achieved the 4th highest price in the whole of Sydney for the week and the top 3 were deep waterfronts. Thank you Norman So and Michael Ma for the great service and the amazing result.
Overall great experience and very happy not only with the outcome but the communication and the effort put into the overall sale. Would definitely recommend Norman to anybody.